The logo is the visual representation of our brand value.

The logo represents our company name and brand value, conveying the services provided by Jingce to customers. It consists of symbols and standard characters, each with the following meanings.

Interpretation of the logo

Jingce Electronic, leveraging its industry-leading integration of "optics", "mechanics" and "electronics", proactively expands its global marketing network, pooling worldwide R&D resources, and strives to establishing itself as a premier global provider of integrated optical, mechanical, and electrical systems. The logo is a symbol of the company's spirit, a concentrated reflection of the company's characteristics, and the core of the logo identification system. With the continuous development and progress of Jingce Electronic Group, the Group has decided to upgrade its original corporate image. At the end of 2018, the Group unveiled its new corporate visual identity, headlined by a redesigned main logo.

The blue letters“J” and “C"are merged and reimagined into a symbolic shape, utilizing a shield motif to represent the safety and quality Jingce Electronic Group consistently upholds. This logo reflects the company's guiding principle: "Quality wins trust, technology makes the future."

The text logo is combined with the graphic logo. The "J" and "C" retain the visual elements of the shield and sight in the graphic logo, reinforcing the connection between the text and graphic logos. The use of red and blue highlights the initials in the text.